May 2026 – May 2026ready
↳ Starts a new audit setup flow
COMPOSITE SCORE
15/100
RANK (OF 5)
4
BEST-PERFORMING PILLAR
Media 29/100
HIGHEST-PRIORITY GAP
Leadership 100 pts gap
MOMENTUM
— vs last cycle
TRACKED SPOKESPEOPLE
4Brand: 1 · Competitors: 3
Benchmark comparison
Acer Competitors
avg 21
Dell
46
HP
19
Asus
16
Acer
15
Lenovo
8
Score (0–100)
Category average (21)
Score composition
PillarWeightAcer ScoreContribution
Media40%
2911 (79%)
Awards25%
00 (0%)
PR & Analyst15%
203 (21%)
Leadership10%
00 (0%)
TOTAL90%14/ 100
Audit health
Healthy
All data sources operational
Data freshness
Updated Jun 9, 2026
Refresh cadence: 14 days
Methodology snapshot
- 10 data sources
- Weighted scoring
- 10+ indicators
- Tier-1 benchmark set
Leadership coverage
Ipsita Dasgupta
HP
Harish Kohli
Acer
Manish Gupta
Dell
Shailendra Katyal
Lenovo
Key takeaways
- Acer is currently positioned as a mid-tier competitor in the Laptops category, ranking fourth overall with a composite score of 14.5, significantly trailing the market leader Dell (46) and even closer competitors like HP (19.3) and Asus (16).
- A major weakness for Acer lies in its complete absence of thought leadership and executive visibility, evidenced by a zero score in the leadership dimension, contrasting sharply with HP's perfect score of 100.
- Acer's PR Analyst relations are also critically underdeveloped (score of 20), falling far behind top performers like Asus (100) and key rivals Dell, HP, and Lenovo (all 40), indicating a lack of strategic engagement with influential industry analysts.
Key mentions across industry
SourceBrandDateSent.
Scores are relative to the competitive set and time period selected. See Methodology for details.